http://clarity8.com/blog Professional writing, translation & editing services Blog Fri, 06 Nov 2009 05:31:23 +0000 http://backend.userland.com/rss092 en I loved this article in The Guardian about Gordon Brown’s team appointing West Wing Writers to tart up his speeches and make him appear more charismatic to US audiences (now there was a challenge…). [caption id="attachment_70" align="alignright" width="300" caption="Charismatic? Who...me?"][/caption] http://www.guardian.co.uk/politics/2009/nov/04/gordon-brown-speeches-west-wing-writers You’d think from The Guardian headline - “How Gordon Brown paid West ... http://clarity8.com/blog/?p=68 While waiting for a meeting to begin I was flipping through this week’s The Edge and skimmed through a brilliant article by Oon Yeoh about Prime Minister, Najib Tun Razak’s recent efforts on Twitter.   The PM’s tweets were banal in the extreme, and Oon guessed that this was all down ... http://clarity8.com/blog/?p=66 Even the UK Schools Minister it would seem. Read on…   http://www.telegraph.co.uk/news/newstopics/howaboutthat/4522525/Education-ministers-blog-littered-with-spelling-mistakes.html   It inspired a haiku:   Hasty fingers type Garbled prose and typos many Bloopers for all to see http://clarity8.com/blog/?p=61 If you type in ‘vendor’ in the Word thesaurus you get some of the following alternatives: • Salesperson • Hawker • Peddler • Dealer While there is absolutely nothing wrong with any of these descriptions or occupations, I would never actively use the term - vendor - to describe Clarity and the services we provide ... http://clarity8.com/blog/?p=59   Ta-daa! Here’s the first of our big budget ads for your viewing pleasure!     http://clarity8.com/blog/?p=23   I get asked (a lot!) what exactly a copywriting agency like Clarity does and why it’s even necessary to engage us in the first place. Most ad and pr agencies or consultancies already have their own in-house writers, so surely there’s no need for Clarity (pun intended). In a sense ... http://clarity8.com/blog/?p=9